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E-Commerce/Digital Marketing expert, E-Commerce/Digital Marketing expert

E-Commerce/Digital Marketing expert – Board Advisory Role

• Award winning charity and Social Enterprise
• Join us to get affordable, refurbished Tech to disadvantaged Australians.
• intheclickorg.au
• Pay it forward Board advisory role (Pro Bono)

ABOUT US

Enable is an award-winning, mid-sized charity and not-for-profit Social Enterprise.  We’re located in the Hume City local government area (LGA), where many suburbs are ranked as some of Australia’s highest in socio-economic disadvantaged. Our mission is to tackle disadvantage and the digital divide by connecting community, environment, and local economies.

Since 2015, Enable have hosted over 1,653 participants to access Employability skills and created 38 employment pathway outcomes for primarily for young people with disability as well as migrants experiencing barriers to employment.  Enable trade commercially in the stable/growing sectors of computer repair, refurbishing, commercial grade data sanitisation and accredited e-waste recycling, processing 397 tonnes of decommissioned tech for reuse/recycling to date.

In addition, Enable has recently established a robust Online retailing platform at www.intheclick.org.au.   The primary purpose of this platform is to tackle digital and social exclusion by providing access to Affordable Tech for those in need.  We do this by offering A-Grade, refurbished affordable tech with a range of additional social impact discounts to concession card holders.   We also donate devices to other programs to support local communities whilst furthering our Circular Tech efforts.

Given the online platform at www.intheclick.org.au is established, we are now ready for growth and our goal is to reac and engage h those in need, Australia-wide, to help disadvantaged communities stay connected with affordable, quality refurbished devices.

 ABOUT THE ROLE

Enable, trading as In the Click Social Enterprise are on a mission to tackle disadvantaged and the digital divide by connecting community, environment and local economies.  This advisory role aims to provide a robust level of support, advice and analysis to the Enable management team to take www.intheclick.org.au to the national stage.

Key advisory areas are;

• Integrated marketing strategy, customer acquisition and retention marketing campaigns through effective SEO, social media, CRM and online advertising activities
• Design, implementation and effective delivery of eCommerce strategy to maximise brand positioning for sales, profitability, and customer satisfaction.
• How best to manage and optimise the www.intheclick.org.au website, including site navigation, content development, checkout funnel, and promotional campaigns.
• Analyse website for performance and customer behaviour to identify opportunities for improvement.
• Design and implementation of performance metrics, measurement and evaluation tools, dashboards, etc

More about Enable at www.enableaustralia.org.au 

ABOUT YOU

• Bachelor’s degree (or equivalent) in Business, Marketing, Communications or related field
• Proven experience in eCommerce management, with a track record of achieving sales growth, ideally in IT hardware category.
• Natural “consultative” leadership style for advisory role with small team in mid-sized Social Enterprise
• Strong understanding of eCommerce platforms (e.g. Marpost/NETO), analytics tools (e.g., Google Analytics), and digital marketing strategies for SEO, etc to assist with developing organisational capabilities.
• Excellent analytical skills, with the ability to interpret data for informed decision-making.
• Up to date with the latest trends and best practices in online marketing and measurement.

• Actively apply customer insights and business performance data to identify areas of opportunity.