Our Community’s Innovation Lab is where we seed ideas to do old things better or new things first.

Our founding aim in 2000 was to build stronger communities through stronger community organisations. We’ve done this by creating useful online tools and capacity building education and training at a price even the smallest not-for-profit groups can afford.

We’ve also worked to keep the money moving, creating smarter grantmaking methods and tools, and a commission-free online donations platform. Billions of dollars are moving into the not-for-profit sector more efficiently through our grants administration tool (SmartyGrants), while more than $14 million per year is flowing from individual donations to good causes through GiveNow.

By forging partnerships with business, government and philanthropy we’ve accelerated our impact and increased our reach beyond our home zone of Australia. We’re now servicing grantmakers in 42 countries around the world.

Now there’s a new currency that’s powering social reform. Data is reshaping our world. New tools allow us to collect, distil, understand and act on data like never before, hastening the pace of change. We want to make sure the social sector can grasp the possibilities presented by these new tools.

Latest news

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  • Datathon for Social Good December 16, 2019
    We’re excited to announce that we’re holding Melbourne’s first datathon with a social-good focus!
  • Roadmap for Not-for-Profit Governance December 11, 2019
    We’ve released the 2020 ICDA Not-for-Profit Governance Roadmap, as a result of a year long research project into the workings of the Australian not-for-profit sector, and it comes with a data visualisation to boot.
  • Data visualisation: ICDA Not-for-Profit Governance Roadmap 2020 December 4, 2019
    The results of the 2020 ICDA Not-for-Profit Governance Roadmap in a data visualisation.
  • Innovation Lab News - October 2019 October 25, 2019
    A summary of what we’ve been up to.
  • Talking innovation: Bendigo Invention + Innovation Festival October 2, 2019
    Last month Director of Data Intelligence Sarah Barker headed to Bendigo in central Victoria to take part in the Bendigo Invention + Innovation Festival.
  • VIDEO: Using machine learning to paint a picture of social sector trends October 2, 2019
    Dr Paola Oliva-Altamirano discusses the evolution of CLASSIEfier at Melbourne’s YOW! Data conference.
  • Innovation Lab News - July 2019 July 15, 2019
    A summary of what we’ve been up to.
  • Reflections from the lab: becoming more data driven July 12, 2019
    The last three months have been full of exploration and conversations, new ideas and partnerships. So what have we learned so far about becoming more data driven?
  • Study of $100m donations pool reveals gender trends July 2, 2019
    In the wake of the end of the financial year donations rush, new research reveals there’s big differences in the way men and women give.
  • CLASSIE-NZ released for comment June 26, 2019
    The first draft of CLASSIE-NZ, the taxonomy for the social sector in New Zealand, was released for comment by the Our Community Innovation Lab yesterday.
  • Come up to the lab: The neuroscientist helping you do data better June 11, 2019
    Dr Nathan Mifsud was recruited from the neurosciences field to spearhead the effort to bring the power of data science to for-purpose organisations.
  • Data science tutorials kick off at Our Community House June 11, 2019
    A series of low-cost data science tutorials for data-curious not-for-profits kicked off last week at Our Community’s new North Melbourne base.
  • Storytelling with data: lessons from a motley team April 15, 2019
    Following the completion of the Innovation Lab’s first data storytelling project, the team reflects on the lessons learned, and outline their new ways of working which facilitate collaboration with not-for-profit organisations.
  • Numbers prove LGBTIQ+ funding falls short April 3, 2019
    A new report on LGBTIQ+ funding in Australia has been released by Our Community and LGBTIQ+ collective giving group The Channel. The report details how much funding is being distributed to LGBTIQ+ communities across Australia, providing the first comprehensive snapshot of the flow of dollars from government, philanthropy and direct donations to rainbow causes.
  • Gender Trends: The causes men and women prefer when donating through GiveNow March 7, 2019
    To examine donor preferences by gender, we analysed all donations made through GiveNow, one of Australia’s leading donation platforms, from March 2001 to August 2016, grouping all donations by the category of the cause they were made to. We then charted the ratios of men:women and recurring:one-off donations in an interactive visualisation.
  • Northern Territory donors among the most generous in Australia February 11, 2019
    Following a recent inquiry by ABC News Northern Territory, we investigated (1) whether or not the average GiveNow donation value in the NT was not just larger, but also statistically significantly larger than the average donation in other states, and (2) the underlying reasons for the apparent generosity of NT donors.
  • CLASSIEfier latest: Using machine learning to paint a picture of social sector trends January 22, 2019
    We are developing an algorithm to reduce or remove the need for manual (human) classification. Once released, CLASSIEfier will allow us to classify historical records on behalf of grantmakers and other social sector supporters.
  • White Paper: Optimising Suggested Donations for GiveNow November 27, 2018
    In this white paper, we explore how suggested donations influence giving, and how not-for-profit causes can increase their giving by altering these suggested amounts.
  • Our Community data scientists follow a rainbow May 21, 2018
    Our Community is doing its bit to “grow the pot of gold under the rainbow”, crunching the data to help improve the flow of funds to lesbian, gay, bisexual, transgender, queer, intersex (LGBTQIA+) groups.
  • Women’s Business: The role of gender in the awarding of grant May 3, 2018
    This data science project combines two of our passions: grants and gender equity. We set out to find out whether an applicant’s gender would affect the result of their application for funds.
  • Our Community powers up the Outcomes Engine April 24, 2018
    Having built a system designed to make grantmakers more efficient, we now want to help you become more effective. Our "Outcomes Engine" will use modern data analytics, data visualisation and impact evaluation concepts and tools to help you analyse your funding patterns, compare them with your objectives, and track your progress towards your aims.
  • OC data scientist wins international fellowship: Astrophysicist turns her mind to the grants universe April 9, 2018
    Galaxy formation? That’s nothing. Try understanding the impact of grants. Dr Paola Oliva-Altamirano, an astrophysicist, astronomer, and specialist in the creation of galaxies over billions of years, has turned her attention to something harder - data science for the social sector.
  • White paper: The bias trade-off for grantmaking algorithms March 20, 2018
    This whitepaper explores a concrete example of a trade-off that can occur when developing a grantmaking algorithm. It is written for grantmakers, grantseekers and anyone else with an interest in grantmaking algorithms.
  • CLASSIE 2.1: new and improved February 5, 2018
    Late last year, Our Community released a new version of CLASSIE, the data classification system that underpins an exciting array of data analytics projects. The newest release of CLASSIE (Version 2.1), now available in the SmartyGrants online grants management system, incorporates feedback received by grantmakers and others since November 2016.
  • Data scientists seek perfect match February 5, 2018
    The Innovation Lab is looking for opportunities to collaborate with other social-change organisations on a data science project. The organisation whose idea is selected will get the benefit of free data science knowledge and expertise. The project will help Our Community to understand the types of data problems our members have, and exercise our team’s skills in solving them.
  • Research shows why your board lacks ICT nous November 6, 2017
    New research undertaken exclusively by Our Community’s Innovation Lab shows ICT expertise on not-for-profit boards is failing to keep pace with the digital world.
  • Data is the new oil, and we all need to start drilling August 3, 2017
    There’s a new currency powering social reform - data is reshaping our world. Here’s what Our Community is doing to make sure the social sector doesn’t miss out on grasping the possibilities presented by these new tools.
  • Grants in Australia Survey 2017: The quest for perfection continues July 28, 2017
    The Grants in Australia Survey is the biggest research program of its kind. In 2017 we set our data scientist loose on the 1200 responses from the latest survey, as well as data from all previous years. The result is a report that digs deeper and offers more insights into grantmaking in Australia than ever before.

Our goals

  • To facilitate strategic connections between not-for-profit organisations & data scientists
  • To improve the data technology attitudes & capacities of the not-for-profit organisations who engage in our data science programs
  • To create a larger, livelier, more competent community of ‘data scientists for social good’ in Australia
  • To create efficiencies and increase organisational & programmatic effectiveness through individual & joined-up data science projects
  • To contribute to the creation of a more tech-smart, data-savvy, outcomes- & evidence-focused not-for-profit sector in Australia.

Our values

Together with Our Community’s Manifesto, the Innovation Lab is guided by these principles:

Data is merely a means to an ends.

  • Data is valuable. Data should be seen as a community resource that can be used to inform decision-making and thereby create social good.
  • People matter. Data without context, expertise and people-centred values is worse than useless. Data should support and inform decisions; not dictate them.
  • Useful beats interesting. Every time.
  • Data should serve an agenda. Start with the questions, not the data.

Context matters.

  • Stories count. Numbers need words; words need numbers. There is almost always a place for both.
  • Learning is better than punishing. Transparency and accountability should be driven by a desire to inform and progress, not shame, reprimand and punish.
  • As open as you like. We balance our enthusiasm for open data with our belief in an organisation’s right to learn in private.

We must lower the barriers to entry.

  • Access is imperative. Small organisations can create big impacts if they have access to the right knowledge and tools. Giving good organisations with small budgets access to data resources creates opportunities that can be reaped by society as a whole.
  • To scale, it must be simple. We have a responsibility to create tools that are simple enough for anyone to use.
  • Decisions need to be explainable. Black-box algorithms are risky. We need to be able to explain the rationale, strengths, weaknesses and future behaviour of our models.
  • Data literacy is fundamental. Basic data language and concepts need to be understood by all people, regardless of age, sector and role.

We’re all in this together.

  • None of us is as smart as all of us. Individuals and organisations that work in silos limit their progress and are doomed to repeat the mistakes of the past. We look for opportunities around the world to collaborate and share what works.
  • Sector-based silos need to come down. Not-for-profits do not have a monopoly on creating social good. If your intentions are sound, you’re on the team.

Change is inevitable. Let’s make it as painless as possible.

  • We embrace change where it signals progress.
  • We strive to gain and keep the confidence of our stakeholders by articulating and living out our data principles.
  • We hold ourselves to high standards but never seek to hide our human frailties. If we make a mistake, we’ll acknowledge it, and work to ensure it doesn’t happen again.
  • We adhere to the highest standards of data governance, particularly when it comes to personal data. We treat your data as we expect others to treat our own.
  • Speed matters. Deferring action is not an option. Ready, fire, aim.

Key initiatives

(click headings for details)

Social sector taxonomy (CLASSIE)

CLASSIE is a landmark initiative that enables systematic classification of social sector initiatives and entities – a social change dictionary.

The taxonomy draws from the US Foundation Center’s well-respected Philanthropy Classification System, as well as a deep well of knowledge contributed by a team of more than 50 subject matter experts across Australia and New Zealand.

CLASSIE (Classification of Social Sector Initiatives and Entities) is used to create consistency across Our Community platforms and beyond – without consistency, global insights are very difficult to extract.

Developing a common language helps us join the dots and derive insights that cut across a range of government, business and community activities.

Read more about CLASSIE →

Auto-classification (CLASSIEfier)

Our Community’s CLASSIEfier project involves applying data science to the task of auto-classifying written records (e.g. grant applications, appeal descriptions, mission statements). This allows us to classify past records instantly, reveal funding patterns and create benchmarking insights.

Read more about CLASSIEfier →

Our Community House

Our Community House is a co-working space opened in North Melbourne in 2019. Supported by Equity Trustees, activities undertaken by the Innovation Lab’s OC House project include:

  • Co-locating not-for-profit organisations with a supervised, skilled team of data scientists. Data scientists are available for casual consultations with OC House members, as well as establishing an ongoing, one-on-one relationship with 6-8 organisations per annum, and undertaking two semi-intensive flagship projects per annum;
  • Upskilling social sector organisations in data science through consultations (per above), mentoring, workshops and webinars;
  • Scaling access to data science information through development and dissemination of case studies, help sheets and templates, and using our flagship projects to develop reusable tools (e.g. data analysis/visualisations, client personas, client journey analyses, etc);
  • Fostering a community of ‘data scientists for good’ in Australia by creating a pipeline from university and corporate partners to social sector organisations and projects, and by hosting ‘data science for good’ meetups, hacks and other events;
  • Identifying and fostering opportunities for not-for-profit, governmental and academic organisations to participate in joint data science projects that result in widespread application and benefit.
See what’s been happening →

Social sector data repository (OurFile)

We want to make it easier for community groups to recruit, raise funds, fast-track grant applications and manage all of their information in one place.

OurFile centralises and systematises the storage and retrieval of reusable information about social sector organisations.

A central repository will be linked with Our Community’s numerous online systems (including SmartyGrants, GiveNow and the Join In, Join Up! directory), making uploading and updating of data into online appeals, grant applications and a range of other services and platforms instant and effortless.

OurFile also lays the groundwork for the creation of networking, benchmarking and governance/oversight tools that can help social sector organisations identify allies and collaborators, compare themselves with other organisations in their field or of their type, and super-charge their performance.

Working out what works (Outcomes Engine, Centre for What Works)

Millions of hours and billions of donors are flowing into the social sector each year – to what end? We want to know what changes are being created, as well as learning how we can replicate the good changes and avoid the bad ones.

We’re working on the creation of a universal Outcomes Classification (part of CLASSIE) that can be used to help us collect and categorise information about what changes are being sought, and how those initiatives are panning out.

In addition, we’re working on systems that can be embedded into our platforms (our ‘Outcomes Engine’) that will help generate better-designed, better-interrogated, better-understood social-change initiatives.

Importantly, we want to showcase what is learned along the way to anyone and everyone working towards the same aim. The Centre for What Works will reveal insights about what activities and outputs seem to lead to particular outcomes, while the Plans and Tools Bank will provide a knowledge base of templates and tools associated with interventions that work.

Our ‘What Works’ initiatives will help our partners close the design → deliver → evaluate → design loop.

Artificial intelligence

Machines can’t do everything, but they can do a lot of things.

It’s a brave new world, but we’re getting started. Our first major step into this arena is an investigation of how algorithms and artificial intelligence can be used to eliminate bias and speed up grant application assessments. We’re also looking for ways to assist grantwriters to draft and check their applications, to improve the quality of applications submitted. Next up is an online donations experience that’s tailor-made for the user.

In our artificial intelligence projects, we always aim to build explainable models. We avoid black-box algorithms (opaque systems of decision-making) as much as possible, focusing instead on methods that allow us to quantify the why in the prediction. Why did our method lead to this decision? What are the strengths and weaknesses of the algorithm? Are we propagating existing biases in the data, or eliminating them? How will our model behave in the future? We believe these questions are imperative, and more important than a 0.1% more accurate model.

Open data

We support transparency in the social sector, particularly when it comes to knowing and showing where the money is going, and the effect that money is having in creating social change.

There is an increasing level of interest in open datasets, as well as new regulations that seek to apply transparency to the work of government.

We want to help platform users open up their data and provide them with tools to navigate it. Work is under way to adopt an open data standard for grants information in SmartyGrants, and provide a one-click tool to allow willing grantmakers and users to export what they want, where they want.

Social lenses

We’re creating a range of tools to help grantmakers and grant recipients uncover and remove biases, creating fairer, more effective social change.

In our first initiative we worked with the Australian Women Donors Network to create greater gender awareness in the awarding of grants. Gender-wise grantmaking occurs when grantees are encouraged to consider the social disadvantage women and girls face when designing and delivering grants-funded projects and programs, and where grantmakers themselves consider gender when setting and reviewing funding priorities. This work included research into ways in which organisations can apply a gender lens to their work.

Awareness-raising is never enough for us. We want to create tools that will turn awareness into action. Three new Gender Lens standard fields were introduced to SmartyGrants in 2016. We’re monitoring the use of these fields as part of our efforts to ensure this important work can stick and spread.

More about our gender-lens work →

Turning data into action: Analysis, visualisation & dissemination

We have an in-house data science team to interrogate the data that we oversee. Underpinned by our “useful trumps interesting” mantra, we’re driven to ensure that our findings have real-world applications.

Some example outputs:

ICDA Not-for-Profit Governance Roadmap 2020

Following a year-long research project into governance practices in the not-for-profit sector, we compiled the major findings collected from the aggregate responses, and published a roadmap for the sector, including action points.

Download the report → See the interactive graphic →

Numbers prove LGBTIQ+ funding falls short

A new report on LGBTIQ+ funding in Australia, published in the form of an interactive data graphic, paints a bleak picture of the state of funding for rainbow communities. Using data collected by Our Community’s SmartyGrants platform, the report reveals that only 0.07% of federal government grants are going towards LGBTIQ+ causes. This number is similarly low for local and state governments: 0.37% and 0.1%, respectively.

See the interactive graphic →

Donor preferences on GiveNow

An analysis of $100m in donations to online platform GiveNow since 2001 shows women give more often, but men chip in larger amounts.

The study also reveals gender differences in the causes we support; for example, women are three times more likely as men to give to animal welfare causes, while men are twice as likely as women to donate to gay and lesbian causes.

See the interactive chart →

Who Gives?

In 2016 we conducted an in-depth review of donation data in our GiveNow platform and launched Who Gives?, a ground-breaking report that can be used by community groups to inform their fundraising strategies.

The analysis of more than half a million donations over 15 years allowed us to uncover emerging trends in donation patterns, as well as sector-specific and gender-specific donation patterns that not-for-profits can use to tailor their approach.

Read the Who Gives? report →

Grants in Australia research project

Our yearly Grants in Australia report combines the analytical prowess of our data science team with the deep grantmaking domain knowledge in our organisation, allowing us to chart historical trends and create practical takeaways for grantmakers.

The survey has also enabled us to develop a useful benchmarking tool for grantseekers, allowing them to compare themselves to organisations by size, sector and state (see example to the right). To access the the benchmarking tool, you must be a member of the Funding Centre.

Download the latest Grants in Australia report →

SmartyGrants improvements


In mid-2017, we launched SmartyGrants dashboard functionality to deliver instant insights to grantmakers and allow them to visualise their data.

Dashboard widgets encourage grantmakers to think more strategically about how they administer their programs and carefully interrogate their funding patterns.

SmartyGrants users: log in to see your dashboard →

Mapping tools

We also built SmartyGrants Maps to help grantmakers analyse their activities and improve their practices. SmartyGrants users can see where grant funds were requested, where they were allocated, and to help identify areas that have been overlooked.

More information about SmartyGrants Maps →

Smarter feature design

We use data analysis as input into our feature design. For example, we use techniques such as A/B testing to better understand user behaviour and to assess what options are the most appealing/effective.

Policies and practices

We’re mindful of our obligations to provide proper stewardship and safeguards over the data that’s in our keeping.

Data ownership, privacy and confidentiality are top of mind as we navigate the new era.

Our data reference group provides input into our decisions as we transition our policies and practices, nut out answers to some of the more difficult questions around access and security, and help gauge how our user base might respond.

Our policies and practices are designed to support our ambitious agenda, while maintaining our hard-won position of trust.

You can contact us by emailing service@ourcommunity.com.au.